Mobile, Alabama—January 20, 2014—The 65th Reese’s Senior Bowl announced today that it will co-host three seriously ill children and their families from University of South Alabama Children’s & Women’s Hospital, along with Special Spectators, a 501 (c) 3 non-profit that creates magical game day experiences for seriously ill children and their families, this coming weekend. Special Spectators will bring the children and their families to enjoy a very special weekend full of special access moments and two full days of fun with the players and coaches, leading up to the game on Saturday.

Special Spectators is known for hosting VIP game day experiences at collegiate athletic events nationwide, and has just concluded their largest season to date, with nearly 40 games this past season ultimately concluding in November when University of Alabama played Chattanooga. The upcoming weekend at the 65th Reese’s Senior Bowl represents a first of its kind event for the organization, given the multi-day schedule and opportunities to involve the children – as well as the excitement of this special sports environment. The Senior Bowl is the nation’s most unique football game and football’s premier senior showcase event. It annually features the country’s best senior collegiate football players and top NFL draft prospects on teams representing the North and South that are coached by the entire coaching staffs of two National Football League teams.

“We are thrilled to be invited to join the players and coaches at the Senior Bowl, including having some pre-game on Friday that will really allow our kids to feel like part of the two teams,” says Special Spectators Founder Blake Rockwell. “Parents often call a Special Spectators game day the best day in their child’s life. So, having two days of fun is going to be unforgettable. We are a completely volunteer organization focused on nothing more than creating joy for these children and a weekend of total relief for their families. We rely on the enthusiasm of our partners like the gracious folks at the Senior Bowl to help make the magic happen.”

Children attending the 65th Reese’s Senior Bowl will start the fun on Friday, when they meet and greet all the players from both North and South teams at the Mobile Convention Center, before heading to lunch with the teams and then the Senior Bowl Experience for the remainder of the afternoon. The fun and insider experience continues on Saturday when they will have a fun-filled tailgate in the corporate tent village, where they will be paid a visit by New Orleans Saintsations Cheerleaders. They will be on the sidelines during pre-game warm-ups, before running onto the field with the players and making their way to the VIP seats that have been arranged for them.

“The Reese’s Senior Bowl and our local community understand the excitement of ‘Senior Bowl Saturday.’ We are thrilled to have the opportunity to host Special Spectators as they expand their experiences into pro football,” said Senior Bowl Executive Director Phil Savage. “It’s a great fit for us and we are happy to be involved in bringing an enjoyable experience to these children and their families.”